Купац — разлика између измена
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== Литература ==
* {{Cite book |ref= harv|title="Customer" in "Encyclopedia of health care management"|series=Sage eReference|editor1-first=Michael J.|editor1-list=Stahl|publisher=SAGE|year=2004|isbn=978-0-7619-2674-0|first=Richard C.|last=Reizenstein
* {{cite book|ref=harv|title=Customer Service Delivery: Research and Best Practices|volume=20|series=J-B SIOP Professional Practice Series|editor1-first=Lawrence|editor1-last=Fogli|publisher=John Wiley and Sons|year=2007|isbn=978-0-7879-8310-9|chapter=Customer Service from the Customer's Perspective|first=Stephanie D.|last=Kendall}}
* {{Cite book |ref= harv|title=Essentials of Marketing|first=Jim|last=Blythe|edition=4th|publisher=Pearson Education|year=2008|isbn=978-0-273-71736-2
* {{Cite book |ref= harv|title=Preface to Management (Paragon Books)|first1=B.B.|last1=Kansal|first2=P.C.K.|last2=Rao|publisher=Ganga Dhar Chaudhary|year=2006|chapter=Environmental Factors in Management|isbn=978-81-89091-00-2
* {{Cite book |ref= harv|title=Introduction to marketing|first=John|last=Frain|edition=4th|publisher=Cengage Learning EMEA|year=1999|isbn=978-1-86152-147-7|chapter=Customers and customer buying behaviour
[[Категорија:Трговина]]
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